A Brief Look WITH

We crafted menus, social campaigns, event graphics, and immersive media that let two sister eateries share recognizable character while preserving their unique flavors, and we are honored to fuel their culinary storytelling. Predi even put together a Redemption Square video advertisement that incorporated both establishments.

Project Year

| Various Years

Bocca's PAYBILL demonstrates their roots in theater with that signature yellow banner, giving servers a conversation piece that doubles as brand storytelling.

client

McCord Development

McCord Development guides Generation Park, curating hospitality concepts such as Bocca Italian Kitchen and Lupo Caffe to enrich community life through distinctive dining and welcoming social experiences.

Project Year

Various Years

The completed family of menus have an identical design strategy that reassures guests they can expect a consistent high-quality experience no matter what.
Each menu reflects a disciplined typographic grid and synchronized saturation levels, reinforcing brand lineage while letting Bocca display blue tones and Lupo lean into earthier café hues without visual conflict.

Fusion

Fusion

Summary

Predi Designs partnered with Bocca Italian Kitchen and Lupo Caffe to deliver unified yet distinctive visuals across menus, signage, social media, and video advertisements. Rustic logos, separate palettes, and shared saturation values informed every layout, ensuring guests immediately connect the eateries while appreciating each venue’s personality. Detailed menu systems scale from fold-out takeaways to slim wine cards, and our playful “PAYBILL” check holder became a guest-favorite touchpoint. A looping latte-steam cinemagraph expands Lupo’s online presence, while promotional videos invite residents to explore Redemption Square’s food scene. Together, these assets lift brand recognition and drive steady foot traffic.

Project Goals & Purpose

Before kickoff, we recognized the owner’s challenge, two restaurants under one roof needed related branding without sacrificing individuality. Our design retainer service model promised ongoing creative agility, letting Bocca refine seasonal menus as often as their kitchen evolves while allowing Lupo to test new digital content without extra bids. We aimed to engineer a consistent typographic grid, flexible color accents, and modular menu templates that staff could edit in-house. A playful yet refined social identity would attract weekend visitors, and photorealistic 3D renders of the PAYBILL would reassure management that the concept translated from sketch to tactile reality. By embedding cross-promotional cues, shared textures, complementary iconography, we sought to elevate Redemption Square’s dining reputation and demonstrate how our subscription-based design agency nurtures multi-brand ecosystems seamlessly.

  • Unified Visual Language
    Craft parallel logo lockups, menu hierarchies, and texture treatments that visually hyperlink two eateries, so diners immediately sense a family connection even when only visiting one location for the first time.
  • Effortless Menu Updates
    Supply easily editable templates accompanied by clear style sheets, enabling restaurant staff to adjust item availability, ingredient notes, or pricing without breaking alignment or color consistency between formats.
  • Memorable Guest Touchpoints
    Develop unexpected experiential collateral such as the PAYBILL check holder that delights patrons, sparks social shares, and subtly educates guests about restaurant heritage while settling the bill.
Bocca & Lupo restaurant branding by Predi Designs unites menus, cinemagraphs, and playful collateral through on-demand creative services for hospitality innovators.

Challenges

Logo complexitymade printing at small scales difficult. Narrow brand color overlap limited reuse of graphic components across venues without recoloring. Menu size variations demanded meticulous typographic scaling to maintain legibility, while the rapid menu pivots required reliable version control. Finally, video assets had to load swiftly on mobile networks to reach hungry commuters before lunchtime.

Solutions

We built a shared asset library with linked vector ornaments ensuring harmony and speed. Cloud-based menu archives tracked revisions, letting staff pull the latest file confidently without fear of losing what previously existed. Compressed MP4 exports slashed social load times, validating our corporate design solutions approach for fast-moving hospitality teams.

“Now Hiring” social media posts draw them in, and the designed benefits flyer persuade potential applicants to ultimately submit applications.

Join our design subscription today, serve branding that tastes as memorable as your cuisine.

Join our design subscription today, serve branding that tastes as memorable as your cuisine.

... and most importantly

Client Reception

Management applauded our responsiveness, noting that real-time menu updates bolstered marketing agility. Diners praised the quirky PAYBILL, and social engagement rose after the latte-steam post, proof Predi’s thoughtful artistry fosters lasting patron excitement.

  • Predi Designs has got it all covered and always ensure we have what we need, when we need it.

    Roman Avila
    Social Media Manager
    McCord Development

Additional Images

Watch Now!

The collaborative effort between client and designer was what allowed this advertisement to sing. We incorporated lots of motion to encourage our viewers to see that the community at Redemption Square is youthful, lively, and able to thrive. This is a theme that is consistent among all Redemption Square resident-focused advertising.

Matthew Ackerman, Predi Designs

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