A Brief Look WITH

Since 2018, Predi Designs has partnered with Ranger Energy Services to provide regular design services, enhancing their marketing and operational materials. Our collaboration began with an intricate 3D animation project illustrating the fracking process and showcasing Ranger's equipment lineup. This project involved creating numerous custom 3D models, which have since been repurposed across various collateral, ensuring consistency and visual appeal. Guided by Ranger's established color scheme, we have developed a cohesive visual identity across all materials.

Project Year

| 2018 - Present

The 3D assets created for Ranger Energy Services weren’t just for animation—they became a versatile visual foundation for high-impact marketing materials. This ad showcases how our meticulously crafted models seamlessly integrate into print and digital campaigns, reinforcing Ranger’s industry leadership with precision, clarity, and brand consistency across every platform.

client

Ranger Energy Services

Ranger Energy Services is a publicly traded company specializing in well completion, production maintenance, workover, intervention, and plug and abandonment services across major U.S. oil and natural gas basins. Founded in 2014, Ranger has become one of the largest providers of high-specification well servicing rigs and ancillary equipment in the oil and gas industry.

Project Year

2018 - Present

Fracking Process Animation: A detailed 3D animation depicting Ranger Energy Services' equipment in action during the fracking process, highlighting the company's advanced technological capabilities.
Consistent Branding Across Materials: Showcase of various marketing materials, including brochures and flyers, all adhering to Ranger's cohesive visual identity and color scheme.

Comprehensive

Comprehensive

Summary

Predi Designs' partnership with Ranger Energy Services commenced in 2018 with the creation of a comprehensive 3D animation detailing the fracking process and highlighting Ranger's equipment. This project required the development of numerous custom 3D models, which have since been utilized across various marketing and operational materials, ensuring a consistent and engaging visual narrative. By adhering to Ranger's color scheme and emphasizing their technological prowess, we have successfully enhanced their brand identity and market presence.

Project Goals & Purpose

Predi Designs' partnership with Ranger Energy Services commenced in 2018 with the creation of a comprehensive 3D animation detailing the fracking process and highlighting Ranger's equipment. This project required the development of numerous custom 3D models, which have since been utilized across various marketing and operational materials, ensuring a consistent and engaging visual narrative. By adhering to Ranger's color scheme and emphasizing their technological prowess, we have successfully enhanced their brand identity and market presence.

  • Develop an Educational 3D Animation
    Create a detailed animation illustrating the fracking process and highlighting Ranger's equipment in action.
  • Design Consistent Marketing Materials
    Utilize the developed 3D assets to produce cohesive brochures, catalogs, and other collateral that align with Ranger's brand identity.
  • Enhance Brand Recognition
    Apply Ranger's color scheme and visual elements consistently across all materials to strengthen brand recognition and market presence.
Equipment Highlight: Isolated visuals of Ranger's key equipment, presented with vibrant colors against desaturated backgrounds to emphasize product features and design.

Challenges

One significant challenge was the creation of accurate and detailed 3D models of Ranger's equipment, requiring extensive research and collaboration to ensure precision. Additionally, developing an animation that effectively communicated the complex fracking process in an accessible manner demanded careful planning and execution. Maintaining consistency across various marketing materials while keeping the content engaging and informative also required meticulous attention to detail.

Solutions

To address these challenges, Predi Designs collaborated closely with Ranger's engineering and marketing teams to gather detailed information and feedback, ensuring the accuracy of the 3D models and animation. We employed advanced 3D modeling and animation software to create realistic and informative visuals. For the marketing materials, we developed templates and guidelines aligned with Ranger's brand identity, facilitating consistency across all platforms.

Elevate your brand's visual communication with Predi Designs. Partner with us to create compelling animations and cohesive marketing materials that showcase your company's strengths.

Elevate your brand's visual communication with Predi Designs. Partner with us to create compelling animations and cohesive marketing materials that showcase your company's strengths.

... and most importantly

Client Reception

Ranger Energy Services has expressed high satisfaction with the outcomes of our collaboration. The 3D animation has become a valuable asset in client presentations and educational initiatives, effectively conveying their operational capabilities. The cohesive marketing materials have enhanced their professional image and contributed to increased brand recognition within the industry.

  • Communications & Branding Manager

    Ranger Energy Services

  • The subscription service has been incredibly valuable. I get high-quality, branded designs, consistently.

    Lucha Morales
    Communications & Branding Manager
    Ranger Energy Services

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Related Projects

  • This early 3D animation showreel compiles some older animation projects, capturing a wide range of industries and techniques. While these pieces no longer reflect Predi's current capabilities, they remain an important milestone in the journey, demonstrating the foundation of technical skills, lighting, and post-processing techniques that have since evolved.

  • Predi Designs has created a diverse range of 2D animation projects, utilizing multiple techniques to bring stories, branding, and educational content to life. This collection includes animations developed for medical explainers, corporate identity, educational PSAs, and narrative-driven projects. Some of these works have been featured on local television stations in Houston and have received industry recognition, including an honorable mention at the Texas Independent Film Festival.

  • We designed a cohesive set of brand-colored 3D culture icons and a companion customer-facing pillars graphic. We are honored to help communicate values internally while reinforcing credibility externally.

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