Edward L. Haile & Associates sought to revitalize their brand to reflect their longstanding history and expertise in the metallurgical industry. Predi Designs was tasked with creating a modernized branding strategy that honored the company's rich heritage while appealing to contemporary clients.
Predi Designs developed an intuitive and visually engaging collection manual to streamline the Psychemedics hair drug testing process. By combining step-by-step instructions with detailed imagery, this manual ensures collectors follow protocols precisely, reducing errors and improving efficiency.
We produced bilingual quarterly newsletters for Ranger, balancing speed with quality. Simple templates, clear typography, and collaborative workflows let us publish English and Spanish editions quickly, sharing wins, safety lessons, benefits, and leadership messages companywide.
We collaborated with Cooper Valves and Nimlok to design an eye-catching trade show booth that effectively showcased Cooper Valves’ products. Through advanced 3D modeling, photorealistic renderings, and photography, we streamlined the approval process, ensuring a seamless final build.
We developed a consistent collateral branding that reframed brand color scope, elevated imagery with 3D renders, and clarified complex engineering topics. We are honored to see these pieces drive confident sales conversations nationally.
Chaoda USA has had a longstanding subscription with Predi Designs since 2016, executing two comprehensive rebrands to enhance their presence in the American valve industry. Our collaboration has modernized their visual identity, aligning it with industry standards and unifying their brand portfolio.
We designed a comprehensive, data-driven product catalog for Enersafe, now GryphonESP, that highlighted their top-selling safety and retail gear. By analyzing sales reports, curating high-quality product images, and implementing a dynamic layout, we helped Enersafe streamline their inventory and create an engaging, easy-to-navigate catalog.
Predi partnered with Beyond Development to design an application interface that would simplify field safety reporting for oil and gas workers through clear structure and strong user experience principles.
Predi Designs combined drone cinematography with motion-tracked 3D text to help McCord Development showcase the size and scope of Generation Park in a striking, memorable way.
Latest Blog Entry
Trade shows have always fascinated me, especially niche or industry specific conferences where companies invest in booths as a way to stay visible within their own market. I attend many of these events alongside clients, and a familiar pattern often emerges. Booth after booth is staffed by teams speaking primarily to industry peers. Sales teams talking to competitor sales teams. Competing brand marketing teams exchanging impressions of jobs well done. Leadership walking the floor to observe how competitors are positioning themselves.Every time, I find myself asking the same question. Why spend over fifteen thousand dollars to market your business in a room filled mostly with companies that already understand your space as well as you do? The most common answer usually centers on appearances. Staying visible. Reinforcing presence. Avoiding the perception that something has changed. Maybe a platinum sponsor is peacocking for the few potential customers that made an appearance in an attempt to stand out from the pack. While I understand that reasoning, it never fully clicked for me. There are often far more cost effective ways to signal stability and relevance. For someone who tends to think a bit differently about marketing, trade shows eventually became less about criticism and more about opportunity, specifically an opportunity to rethink how visibility really works.
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